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November 02, 2006

Microsoft Live Search - Still a Long Way to Go?

I've been scanning through a long thread about the internals of Microsoft Live Search.  If you're into search engine optimization (which I'm not), then the consensus from the forum is:

  • Use of H1 and H2 tags will penalize you.
  • Low keyword density is good.  High makes the algorithm think you're spam.
  • Authority sites don't rank well.
  • If the search term is in the domain name, life is good.

Oh, and overall, people claim the Microsoft search results return a lot of spammy link pages.

Details.

Posted on November 2, 2006 at 03:35 PM | Permalink

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